Consumer preference survey template
Learn more about consumers' buying decisions
Collect up to 3.5x more data with Typeform
What determines buying decisions?
Use a consumer preference survey to better understand the public’s buying decisions. What makes them choose one brand over the other, and why?
With Typeform, you can 
customize everything
Change text, colors, and even logos to match the look and feel of your brand. Then embed forms smoothly onto web and email.
Make forms feel effortless to fill out. Pace questions, call people by their name, and adapt the flow based on the data they share.
Stay efficient by connecting forms to your workflow. Typeform integrates with 300+ tools including Slack, Zapier, and HubSpot.
When creating a market research survey, planning your questions and understanding how you will measure the results is key. You need to have a process in place for monitoring and analyzing responses, which will determine the way you set up your survey.
Our surveys are completely customizable, so you can create a survey that exactly fits your needs, and provides you with the insights you’re looking for.
When talking about products and brands with consumers, visual cues can be important. Our surveys allow for complete customization, including graphic elements. You can add images or videos in every question slide, and throughout the survey.
You can use photos or icons within your question types, allowing respondents to select an image, rather than text, keeping them engaged, and making it easier to collect responses on visually-focused questions.
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