Event satisfaction survey template

If you want to get the most out of your event satisfaction survey, ask for feedback on every part of the event. From the registration to the workshops—each moment probably made an impression on attendees. So use your survey to gather in-depth feedback and paint a complete picture.

Some important things you should ask about are:

• The registration process
• The reception staff
• The main program, e.g. speakers
• The catering
• The location
• The networking opportunities

It’s always good to include an open text question in your survey, so people can suggest actionable improvements.

Encourage your attendees to give honest feedback—this is a sure-fire way of collecting valuable insights you can use to improve your next events.

For example, instead of asking a closed yes/no question like “Is there anything we could have done better?”, turn it into an open question instead—for example, “What could we have done better?”. This way, you invite respondents to put more thought into their answers, resulting in deeper insights.

Once you’ve collected your survey answers, analyze the results to spot patterns. For the open text responses, organize the attendees’ feedback into topics. This’ll provide a clear overview and help you decide which area needs the most work.