Add custom Google tracking snippets to typeforms
How many people viewed your typeform? When do they abandon it? Find out with Google Tag Manager and Typeform.
Quickly add your own tracking snippets to typeforms for conversion tracking, site analytics, remarketing, and more. Get the data you need to improve conversation rates.
Generating leads with a Typeform? With Google Tag Manager, you can:
1. Find out which questions are pain points—and adjust immediately
2. Track your conversions and know how your campaign's performing
3. Identify the warmest leads and retarget them
4. Build audiences for more relevant engagement later
__What you need:__
- A Typeform Professional account (or above)
- A Google Tag Manager account
Click the __Use this integration__ button, on the left of this text, to get started.
If you __already have a Typeform account__, you’ll be asked to log in, and then to either choose an existing typeform, or create a new one to connect with Tag Manager.
If you __don’t yet have a Typeform account__, we’ll get you signed up, and then take you through creating a typeform to connect with Tag Manager.
1. Open Tag Manager, and copy your Google Tag Manager Container ID to your clipboard (__Ctrl+C__). Here’s where you’ll find that ID:
![gtm1](https://images.ctfassets.net/co0pvta7hzrh/6PCXRrqxjyOGEkyqeEsSQC/f2bb40977e530a703e71f25698fff636/gtm1.png)
2. Open your Typeform [Workspace](https://www.typeform.com/help/workspaces/ "Workspace"), and find the typeform you want to track. Click to edit it.
![gtm2](https://images.ctfassets.net/co0pvta7hzrh/4Igous9xFeOqqoMGcWOQU0/533f724aa9fce4a89b02d6d053f15dc2/gtm2.png)
3. Click on the __Connect__ tab. Now you’ll see the __Google Tag Manager__ integration. Click __Connect__.
![gtm3](https://images.ctfassets.net/co0pvta7hzrh/5jRsCQi1UkMkY8qK8kisaQ/47708a2fd79c6e911ee0a69bd4b6b7b2/gtm3.png)
4. A new window will appear, asking you to paste in your __Google Tag Manager Container__ ID. Tap __CTRL+P__ (or __CMD+P__ on a Mac) on your keyboard to do this.
![gtm4](https://images.ctfassets.net/co0pvta7hzrh/5jgCH0ygs0M64g8ACs48OI/0df1900f853fbec3a24b0d203c4c359d/gtm4.png)
5. Click __Save__, and you’re now ready to track using Tag Manager.
6. If you want to remove tracking, you can click the __Remove__ button on the __Connect__ panel:
![gtm5](https://images.ctfassets.net/co0pvta7hzrh/1oXtuWFZr2Iu4MAC8IIGw4/d136dce0e9f823ee32ebed516d3e2d68/gtm5.png)
__Warning__! Please note that it is currently not possible to use Google Tag Manager if you have a Payment field in your typeform.