Lead generation quiz template

How much do you know about email marketing?When writing a marketing email, which of the following should be personalized?

The recipient's name, The content of the email, The subject line, All of the above

What metrics do we consider for email deliverability?

Bounces, emails delivered, spam rate, Click through rate, open rate, Spam, device the email is opened on

What is the purpose of a CTA (call-to-action)?

To explain information, To increase your brand awareness, To drive the recipient to do something

What's the most important thing to include in every marketing email?

Unsubscribe link, Personalized greeting, Special offer

Want to learn more about content marketing? Provide your email and we'll send you our complete guide.Now for the scores...You didn't get any right!

Collect up to 3.5x more data with Typeform

Why use a form when you can use a quiz?

Collecting leads isn’t easy—you have to find a way to get people to hand over their data. Enter the interactive online quiz. It won’t just take information, it’ll give your audience a fun experience in return.

With Typeform, you can customize everything

Change text, colors, and even logos to match the look and feel of your brand. Then embed forms smoothly onto web and email.

Make forms feel effortless to fill out. Pace questions, call people by their name, and adapt the flow based on the data they share.

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Lead generation quiz FAQs:

When collecting leads, it’s important to consider how you can provide something of value in return. A fun online quiz is an engaging way to get people to give you their email address.

Use your lead generation quiz to qualify your leads too. Ask a few questions that will help you segment your new contact. Typeforms have a wide range of response types from drop-down menus to multiple-choice, making it easier to get the responses you’re looking for.

The most important part is the content. You need to design a quiz that appeals to your target audience. Lead generation is all about gaining your potential customer’s interest, so draw them in with a relevant subject.

If you’re trying to reach marketers, design a quiz that tests their marketing knowledge. What about a social media marketing quiz or brand personality quiz?

Leave the rest to us. We’ve got great design, mobile optimization, and data collection covered.