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MarketingLP NoShadow 4

Turn a waitlist into a lasting relationship.

Launching a new product? Get people signed up in advance and spark meaningful connections while they wait, with Typeform.

Spotify

Spotify’s 28k strong waitlist, built with Typeform

Spotify for Artists was going global with Marquee, a tool to help musicians promote their latest releases. The new beta version would target audiences in Canada, Australia, and New Zealand. Spotify used a simple typeform to invite people to join the waitlist, resulting in 28k submissions.

welcome-screen

Waiting that feels elating.

Nothing builds buzz like the anticipation of something new. But people need to feel their FOMO is worth it. Give them an enticing glimpse of your product—and your brand—with a personalized journey that hints at a relationship worth having.

multiple-choice

Eye candy in-line.

Describing features and benefits can pique interest, but why not bring your offering to life with striking designs, videos, and imagery? Create a mood of excitement while people wait for your new product, by appealing to all the senses.

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Speed date your prospects.

Figure out who’s really ready for your product at the right moment, and prioritize your waitlist behind the scenes. Easily automate the process and get the answers you need, with less manual effort (and no hard feelings).

multiple-choice-1

Get to know them better.

Gather data beyond the numbers, with insights on your ideal customers’ pain points and desires. Turn your form into a feedback loop and sync with other tools to keep the conversation going —and shape your product for even greater success.

I loved the way they made the survey a core part of the experience. As a user, you get really excited since it gives you a clue about what exactly they’re building and how it might improve your life.

KateDonahueKate DonahueHead of Product, Pitch

How does it work?

Template gallery

Create with ease

Start from scratch or with a template, and create intricately personalized journeys, no coding required. Embed your typeform on your website or in customer emails, so you get to results faster.

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Typeform responses

Actionable insights

You’ll see all of your typeform responses in your easy-to-navigate dashboard—from simple yes/no and multiple choice questions, to written answers and hidden lead scores.

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Typeform integrations

Get in that flow state

No one tool stands alone—it’s all about fitting into your workflow. That’s why Typeform is designed to integrate with all of the tools in your stack so that you can turn your waitlist into a lasting relationship builder.

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Your product’s a star—now just find the perfect customers for it.

Discover the (super)human power of Typeform.