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Creative brief template
Send this form to your clients and get a brief sent back to you
Collect up to 3.5x more data with Typeform
Send this form to your clients and get a creative brief sent back to you
Ask the questions you need to find out exactly what your client needs from you and your team. No more endless emails back and forward—just send out this creative brief template and get on the same page.
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Creative brief template FAQs:
Always start with the basics. You’ll want to know the deliverables, the campaign strategy or desired outcome, plus the deadline. If it’s a new client, you might want to ask about their target audience, competitors and any brands they’re inspired by.
We’ve covered a few key points for you in our template, so feel free to weave your own questions in there.
Most of us have probably run into a bad brief at some point. You know, the one-liners. The 10-pagers. The non-existents...
This creative brief template is designed to give you everything you need before you start a project. By having all your information in one place, you’ll get a complete overview of the deliverables, deadlines and the client’s vision for the project.
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