Creativity and AI: Coexisting in content creation

How Obviously.ai’s Creative Director uses Typeform data and machine learning to find their ideal persona and create relevant content.

Creating content for humans: an interview with Mailchimp's Erin Crews

Find out how their voice stands out from the copy-cats, and why customers are king for Mailchimp's content team.

Feedback: can it help rebrand a business?

LiveChat knew customers liked their product. But how did people feel about their brand?

How Meller built a $6M online fashion brand

A closer look at the startup’s high-powered performance marketing.

How we’re trying to turn events into experiences

From SXSW to The Next Web, see why Typeform’s Marketing Team packed their bags to get their event strategy off the ground.

Why personal conversations are fueling the new leadership model

Do you have the courage to be vulnerable? SaaS company FullContact thinks it’s the key to a successful organization.

Inside the Happy Startup School

Why it’s time you made happiness your business model. An interview with cofounder Laurence McCahill.

Step inside our new Developer Platform

Find out how Typeform is building the ultimate developer experience.

Why company cash has us on the edge of our seats

We interviewed Typeform CFO Huw Slater on how finance is more about taking action than making money.

10 ways Typeform is creating a culture of employee feedback

What happens when you bake employee feedback into the fabric of your company?

Why we built a MailChimp integration

See how our Product Team moved from the idea phase to first release.

Want to start more conversations in your office? Build a Barception

Here’s how the people behind Barception turn coffee and conversation into office culture.

Why your company needs a human voice

Voices are an invisible but crucial part of our personalities. Listen to how the voice of Typeform gets conversations started with customers.

Rebranding Typeform: finding the real us

How we created a “people first” brand—starting with a long, hard look in the mirror.

How much does a logo cost?

Online logo maker Looka opened up their design process to machines. But their humans had to figure out the pricing model.

Flat out change: balancing structure with culture

How Typeform Engineering reshaped its horizontal structure to mimic the business of bees.

How Greenhouse learned to hire technical people

See how a startup used data to speed up the way they hire great technical staff.

Opening the door on the Typeform Challenge

What happens when you give staff two full days to innovate?

What went on at Typefest?

Go behind the scenes on how we organized and carried out our first company retreat.

How Typeform built a data team in under 6 months

On building that elusive multidisciplinary team of young, talented people with complementary skills–who also happen to get along.

C0d3r’s Cut: The conversational interface

Technology Imitates Art was one of our most innovative articles to date. See how the team came together to create content that talks.

Crazy Egg cracks open its product roadmap process

See how the startup builds products that people really want.

Why MailerLite spends on employees, not things

Do shared experiences really build better companies?

A look inside Glassdoor's work culture

The company that champions transparency and cultural positivity shares its secrets.

How Typeform reduced hiring times by 43% in two quarters

See how we moved from startup intuition to a hiring process that works in six steps.

Peek inside Typeform’s new office

Living walls, a barception, and a pinch of serendipity—it’s all in the photo tour.