Media Usage Survey Template

Use this template

Media Usage SurveyThanks for taking part! Which of these do you use on a *weekly basis*?

Social media, TV (live broadcasts), TV (streaming services), Radio, Newspapers

Which of the following social media platforms do you use?

Facebook, Instagram, Twitter, Snapchat, TikTok, LinkedIn, None

Are you subscribed to any of the following streaming services?

Amazon Prime TV, Disney+, HBO, Hulu, Netflix

Do you ever read newspaper articles online?Now, let's talk about you. Which age category do you fall under?

Under 18, 18-24, 24-30, 31-45, 46-60, 60-75, Over 75

and how do you identify?

Male, Female, Non-binary, Prefer not to say

You're all set! Thanks so much for your time

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How does your audience consume media?

Knowing the answer to this question can be the difference between a winning marketing strategy and an ineffective one. Use this media usage survey to find out where your audience spends their screen time, and use insights to fine-tune your strategy.

With Typeform, you can customize everything

Change text, colors, and even logos to match the look and feel of your brand. Then embed forms smoothly onto web and email.

Make forms feel effortless to fill out. Pace questions, call people by their name, and adapt the flow based on the data they share.

Stay efficient by connecting forms to your workflow. Typeform integrates with 120+ tools including Slack, Zapier, and HubSpot.

Media usage survey FAQs:

It all starts with a clear goal and a great survey. Use our ready-made survey template as a base, and build on it as much (or as little) as you like.

We've included a few core questions already. But we'd recommend tweaking it to fit your specific needs—you should aim to collect in-depth, useful data on your audience's specific media habits. So the more focused your questions, the better.

Once you've got your questions down, it's time to get customizing. Add your own branding, images, colors, and fonts to really make it your own.

Before you send it out, plug your media usage survey into our integrations—like Google Sheets, Slack and Zapier—so responses organize themselves as they arrive.

Using a range of question types is the key to a great survey. For starters, the variety keeps things engaging for respondents, which often gets you higher completion rates. Secondly, different questions capture different types of data. Multiple Choice, Picture Choice and Dropdowns are perfect for quantitative data you can quickly compare, while Long Text questions let people elaborate—this is where you'll find the really valuable stuff.