Cancellation Survey Template

We're sorry to see you go...What's your reason for saying goodbye?

The cost, I didn't use it enough, I didn't like it enough, I had some problems using it

What could we do better? Your feedback is important to us, and it will really help us improveSo, here we are. Is it really goodbye?I guess all good things come to an end. Come back anytime!

Collect up to 3.5x more data with Typeform

Reduce churn and improve your product

A simple cancellation survey helps you understand why customers are leaving, and how to keep them on board. Gain actionable insights into user behaviour and improve churn rates. You never know—this survey might even sway them to stay.

With Typeform, you can customize everything

Change text, colors, and even logos to match look and feel of your brand. Then embed forms smoothly onto web and email.

Make forms feel effortless to fill out. Pace questions, call people by their name, and adapt the flow based on the data they share.

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Cancellation survey FAQs:

Keep it short but impactful: If their mind’s set on leaving, they won’t want to hang around to answer a million questions. Just ask for what you need, then let them fly the nest.
Make it easy on the eye: Customize your template to fit with your branding, picking the perfect colors, fonts, images and icons. If they do decide to leave, at least you’ll have made a good last impression.
Let them change their mind: You never know, maybe your beautiful survey dazzled them so much they decided to stay (hey, we can dream right?). It’s always worth giving them the option to opt out of the cancellation process, taking care not to be pushy.